Why You Need a Website

You only need a website today if you want to prove to others that you exist. If you are happy to remain in obscurity, you can get along just fine without having your own website. Individuals, small and medium-size businesses, and nonprofits need a complete, yet affordable, selection of professional and customized services to enable... Continue Reading →

San Francisco

     One hundred eight years ago, a terrible natural disaster descended upon San Francisco. The April 16, 1906 earthquake and resulting fire devastated the City and Bay Area. But, this is a resilient place that learned how to stand out from all other places in North America. I am working here now in San... Continue Reading →

Go Buzz Power

For everyone who wants to go out into the real world and harness buzz power: My eBook is available for 2014 in an updated edition. Revised and expanded with new content. This eBook covers the successful use of strategies and tactics in the digital realm that create public excitement about a person, place, or thing.

Create Your Own Reality

Throughout Western culture in literature, song, movies and other artifacts there is a common meaning to be found: Each person has the capability of creating their own reality. Tapping into this ancient wisdom can save your life and reinvent who you are. A very recent echoing of this wisdom came from Jeff Immelt, Chairman and... Continue Reading →

Fake versus Real

American society in 2013 seems to have difficulties separating what is fake from what is real. Just look at the number of those so-called reality shows on television and you will know exactly what I mean. How any one us can hope to stand out from others is deeply affected by this American cultural context.... Continue Reading →

Trending Tactic if You Want to Stand Out

There is a tactic available to you today that is leading a trend in online communication. This can help you stand out from your competitors in a powerful way. Let me tell you about it: This past week I finished producing an electronic book (eBook) and associated online promotional campaign for a Southern California newspaper... Continue Reading →

Achieving Courage and Competence

Even if we do not live and work in Boston, we all were impacted this past week by life-changing events that happened there. Many lessons can be learned from what happened to help us stand out from everyone else. Because I lived and worked in the Boston media market years ago, I will always feel... Continue Reading →

So You Think You Can Retire

(Personal Brand section landing page) Long ago, you bought into the dream that AARP sold aggressively for decades along with affordable insurance plans. Simply stated, the dream you bought into was about you and your future. You put in your time at work. You maybe changed jobs once or twice. Mainly, you put in your... Continue Reading →

Choosing Who You Are

(Personal Brand section landing page) It may seem illogical, but people can take specific actions to define themselves. Make sure that what you are like on the outside is a deliberate choice on your part. There is no reason at all for anyone to allow what he or she is like on the outside to... Continue Reading →

Managing Your Online Reputation

(Personal Brand section landing page) Many of you have been following my weekly commentaries about personal branding that started during the summer of 2012. In those regular posts, I covered the first step you should take to create or repair your personal brand. I explained how verbal communications skills and writing well are so vital... Continue Reading →

Scoffing Dinosaur

(Personal Brand section landing page) When you live in the 21st century, you need to embrace and use the tools of the 21st century or you will become as relevant as dinosaurs. If you scoff at this, you are choosing to be a scoffing dinosaur. How many birthdays you have had doesn’t matter one bit.... Continue Reading →

Lessons Learned Living in the Mojave Desert

My latest blog post reveals lessons learned while living in the Mojave Desert... Embedded Link Surviving a Career Transition Desert For those of you who have never lived in a desert, you just have to trust me when I tell you: The rules for survival of life in a desert are very different from everywhere... Continue Reading →

Surviving a Career Transition Desert

(Personal Brand section landing page) The first time I chose to live in the Mojave Desert, I quickly learned how to draw energy and inspiration from our planet in this uniquely challenging region of the United States. In previous posts on this website I wrote about my 2012 relocation back to this amazing part of... Continue Reading →

Strip Search

(Personal Brand section landing page) In my most recent post I wrote about my recent relocation from the Washington, DC area to Las Vegas. I now live in a house that is a lucky 7 miles from The Strip and I’ve begun my search for others here in Southern Nevada who are open to networking... Continue Reading →

Should I Stay or Should I Go?

(Personal Brand section landing page) “Should I Stay or Should I Go” is a famous song from the 1980s by the English punk rock group The Clash. Aside from the significance of being included in Rolling Stone’s 500 Greatest Songs of All Time, I find much wisdom contained in the provocative question asked by that... Continue Reading →

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