White Hair Looks Cool

I worked for just over a decade in Washington, DC at the national headquarters of AARP where I developed an awareness about employment challenges for older workers (people age 40 and beyond) that I share here today with you. AARP switched their marketing focus to appeal to people born from 1946 through 1964, which was... Continue Reading →

Your Career Choice Can Ruin You Financially

Mama's don't let your babies grow up to be DJs or journalism majors. Your kids will soon after choosing to be in radio or television or journalism become dead broke and they will come begging for you as parents to let them move back in with you. Stop them before they make a terrible career... Continue Reading →

Getting Back to the Neon Fun Desert

As October 2013 came to an end, so did my Las Vegas life. Or so I thought. Now, as June 2015 comes to an end, I'm getting to go back to live in the neon fun desert. This feels right. This feels like what is "supposed to happen." So, I am going with it. I... Continue Reading →

San Francisco

     One hundred eight years ago, a terrible natural disaster descended upon San Francisco. The April 16, 1906 earthquake and resulting fire devastated the City and Bay Area. But, this is a resilient place that learned how to stand out from all other places in North America. I am working here now in San... Continue Reading →

Go Buzz Power

For everyone who wants to go out into the real world and harness buzz power: My eBook is available for 2014 in an updated edition. Revised and expanded with new content. This eBook covers the successful use of strategies and tactics in the digital realm that create public excitement about a person, place, or thing.

Birthday Commentary

A few months ago I updated my commentary entitled “Should I Stay or Should I Go” -- a title from that song from the 1980s by the English punk rock group The Clash. Here is update on the occasion of my birthday, June 29, about how to stand out. It is good to reflect upon... Continue Reading →

Create Your Own Reality

Throughout Western culture in literature, song, movies and other artifacts there is a common meaning to be found: Each person has the capability of creating their own reality. Tapping into this ancient wisdom can save your life and reinvent who you are. A very recent echoing of this wisdom came from Jeff Immelt, Chairman and... Continue Reading →

Fake versus Real

American society in 2013 seems to have difficulties separating what is fake from what is real. Just look at the number of those so-called reality shows on television and you will know exactly what I mean. How any one us can hope to stand out from others is deeply affected by this American cultural context.... Continue Reading →

Achieving Courage and Competence

Even if we do not live and work in Boston, we all were impacted this past week by life-changing events that happened there. Many lessons can be learned from what happened to help us stand out from everyone else. Because I lived and worked in the Boston media market years ago, I will always feel... Continue Reading →

Empowered

If you want to stand out, you need to become empowered. It's really that simple. I am vice president of electronic communications on the board at the Las Vegas chapter of IABC. My Las Vegas presentation "How Powerful People Use Digital and Online Channels" was postponed, but wait! Here's a very cool online version that... Continue Reading →

Your Own Place in the Future

(Personal Brand section landing page) Recently I posted here telling you of my enthusiasm and excitement for Amazon Kindle eBooks. I want to continue on this topic because I sincerely believe you can stand out with your own eBook that can enable you to claim your own place in the future. While I'm convinced we... Continue Reading →

Google Yourself

What do you think will happen when you Google yourself? See my latest commentary on Ned Lundquist's Job of the Week website to find out! Embedded Link Managing Your Online Reputation Do you know what happens when you Google yourself? What information shows up the Google search results? You must never allow Google search results... Continue Reading →

My latest blog post about career searches in the 21st century…

My latest blog post about career searches in the 21st century... Embedded Link Scoffing Dinosaur When you live in the 21st century, you need to embrace and use the tools of the 21st century or you will become as relevant as dinosaurs. If you scoff at this, you are choosing to be a scoffing dinosa...... Continue Reading →

Your Personal Brand — Verbal Communication

(Personal Brand section landing page) The second element in creating or fixing your own personal brand concerns how you communicate--both verbally and in writing (online, in print, and anywhere else where you use text.) In this post I will start with a discussion of verbal communication: After I had gained the experience of teaching university-level... Continue Reading →

Your Personal Brand — How-To #1

(Personal Brand section landing page) Let me start by providing five real-world examples of personal brands in the second decade of the 21st century that I believe are highly effective and worth noting for their success. If you are unfamiliar with any of these five people, it will be worth your while to Google them... Continue Reading →

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